Blog
The latest research, insight and expertise on technology for good.
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The Google Page Experience Update
Google updates its core algorithm a few times a year. Usually, there’s no specific advice or recommendations before or after the roll out. Website owners are unhelpfully advised to “keep making great content” and that’s often where any recommendations begin and end. The Google Page Experience Update coming in May 2021, is different.
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TikTok for charities
For many charities, TikTok can feel like an enigma; a world of untapped potential for fundraising, reaching young audiences and a creative, dare we say, fun way to raise awareness of a cause...
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The best charity websites
A breakdown of best practice in the world of charity websites.
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The devil is in the discovery: a charity guide to digital discovery
Humans are deeply curious by nature. Discovery provides an opportunity to put that curiosity to good use. And yet, we see investment go into digital services that sit on a virtual shelf, unused whilst society goes about its business unchanged and unimproved. As one of the most fascinating and fundamental stages when building technology that successfully changes and saves lives, discovery is a must....
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7 ways charities can embrace technology to improve their services
It’s no secret that the charity sector has been one of the hardest hit by COVID-19. Between the shops closing, volunteers unable to help, and a drop in fundraising opportunities, almost every aspect of a charity’s day-to-day has been impacted. And even though stores are allowed to open again soon, the whole sector will still be feeling the effects.
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5 digital swap outs to replace your cancelled fundraising events
56% of donors regularly attend fundraising events. But many charities are now cancelling these events due to distancing guidelines and are accepting the loss in income. But you don’t have to. You can let these events run - and even plan additional events - if you get creative. It makes sense. If you’ve already done the legwork running up to the event, why waste the work?
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Twitch for charities: Supercharge your digital donations strategy and level up using Twitch
With charities being set to lose more than £4bn in just three months as a result of COVID-19, the fundraising landscape has changed drastically for the third sector. And it feels like it happened overnight. With digital fundraising hastily climbing its way to the top of the priority list as events are cancelled all over the world, there are platforms out there which charities may have never interacted with before, that are now becoming an essential part of fundraising strategies. One of these platforms is Twitch.
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12 tips on social media advertising for charities during COVID-19
As the coronavirus crisis continues, I'm seeing a flurry of social media adverts from charities flooding my timeline and feed. But how do you get your charity heard above all the noise? I've been taking note (and screenshots) as social media becomes more and more saturated with charity adverts. I’ve collated a quick list of tips on how to best get your charity noticed on social plus any potential pitfalls that may arise.
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Digital fundraising for small charities (in a hurry)
I’ve put together this handbook amidst the Coronavirus crisis to cover some of the topics of digital fundraising... in a hurry.
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A lesson in how to (and how not to) run virtual workshops
The disruption from COVID-19 means remote working and virtual meetings are the new normal. But how do you take the next step... a virtual workshop?
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How tech can keep your charity working through a pandemic
Charities can use tech to keep going during coronavirus restrictions, here's how:
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5 steps to funding your charity digital ideas
Let’s talk about charity funding. More specifically, fundraising for a digital service. It feels like a necessary evil - a part of the process that every charity dreads but without it, often there is no other way the service could exist.
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