Strategy and Transformation

A team of passionate experts working closely with our longterm clients to create value and success for both parties.

photo of lucy smiling at camera

Lucy: Head of Strategy and Transformation

Lucy heads up our Strategy and Transformation team and supports our partners to increase their social impact using digital. This includes advising on digital and product strategy, digital team structure and recruitment and defining a digital roadmap. One of her favourite parts of the job is discovering new, innovative ways charities can support their beneficiaries using digital. Before joining Reason Digital, Lucy worked at PwC as a Management Consultant, specialising in technology and healthcare.

Mo (Maureen) Spargo digital strategist

Mo: Digital Strategist

Mo is a skilled service designer and researcher with over 13 years’ of experience gathering insights to inform the development and optimisation of services and experiences within healthcare. She has extensive experience managing and designing behaviour change interventions and champions user-centred centred  design practices. She recently joined us from the MedOptimisation Innovation Centre in Northern Ireland. She is passionate about food, our relationship with the land around us, DEI and healthcare.  

portrait photo of Angela

Angela: Digital Strategist

Angela’s career has been varied and interesting – she has worked in the charity sector for organisations such as Mencap and Carers Federation and has even been a secondary school English teacher. More recently, Angela worked in ecommerce consultancy, marketing and communications, as well as leading on public health comms for Blackpool Council during the pandemic.

Digital partner insights

Blogs written by our digital partners