Digital Strategy & Research
Build confident digital strategies based on evidence, not guesswork
What we offer
We partner with charities and mission-driven organisations to uncover what your audiences truly need and turn those insights into clear, actionable strategies. From digital transformation to ethical AI integration, we help you make informed decisions that maximise resources, strengthen engagement, and create lasting social good.
Digital transformation We help charities create clear, achievable roadmaps for digital planning. From transformation to targeted improvements, you’ll get a practical, evidence-based plan that maximises impact and aligns with your mission.
AI consultancy We help charities audit their AI visibility and implement ethical AI strategies. From understanding how you appear in AI systems to creating governance frameworks, you’ll get clear, responsible plans to harness AI for impact.
User research Gain deep, ethical insights into what your audiences need. We use trauma-informed methods to uncover evidence-based recommendations, helping you make confident, inclusive decisions that reduce risk and increase impact.
Impact measurement Track outcomes and prove value with ethical data practices. From defining KPIs to building dashboards, we help charities measure impact, strengthen funding bids, and make informed strategic decisions.
Digital fundraising Boost donations with strategies and tools designed for impact. From optimising donation journeys to creating scalable platforms, we help charities raise more online while keeping user experience front and centre.
Change management Navigate digital change with confidence. We help charities manage transitions through clear communication, stakeholder engagement, and practical frameworks that reduce resistance and build lasting adoption.
The difference we make
- Conducted hundreds of trauma-informed interviews to uncover authentic insights and ensure safe, inclusive participation.
- Reduced call wait times from 10 minutes to 4 minutes through digital transformation.
- Global reach grew 46%, supporting thousands of children through inclusive digital strategy.
What stood out about Reason [Digital] was meeting us where we are, but with an understanding of our ambition and not trying to limit that ambition.
Our work
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Anna Freud
Driving faster, smarter experiences: How our user-first approach transformed Anna Freud’s digital platform for child mental health.
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Refuge
Survivors pave the way for the digital future of domestic abuse and violence support.
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Teenage Cancer Trust
Maximising donations to support teenagers with cancer using a new approach to digital fundraising for the London Marathon.
